Posts Tagged ‘becoming 50’

Are Marketers Still Ignoring the 50+ Demographic?

Tuesday, February 7th, 2012

While marketers do continue to specifically target the “youth of America” — those who are between 18 and 34 — there seems to be a change in the wind . . . (more…)

How Necessity Became the Mother of Creativity

Tuesday, January 31st, 2012

I know I should make up a much more interesting story. But, the truth is this: after a five mile run last week in Central Park with Gunther the Wonder Dog (our beloved rescued Brittany), while walking home, yakking it up on the phone with a girlfriend–holding the iPhone in one  hand and Gunther’s leash in the other–I tripped and fell. The fall was excruciatingly fast and furious,  knocking the wind right out of me, and breaking my arm. (more…)